Mobile App Case Study:
Track Day Genius
(iOS App)

Mobile app development by Shinetech - Case Study - iOS interface

Mobile App Requirements

Avant Garde Associates Limited (Avant Garde) needed an interactive, feature-rich mobile application that would allow users to track, analyze, and share their race track performance. The UK-based company was looking for an outsourcing partner to provide ongoing support and maintenance before, during, and after the app’s launch. Shinetech UK’s experience in pairing established offshore development teams with onshore project management helped bring this mobile app from the drawing board to the iTunes Store.

Built for native iOS
using Object C , C++ &
.NET Core

Records real time
GPS, G-Force &
Acceleration

Implemented full
in-app purchases
(IAP)

Record and import
4k / 60fps
video

Mobile App Challenges

Avant Garde was looking for a partner to develop a smart, customized plan to create a data tracker and logger for racing enthusiasts. The UK-based company was inspired by personal experience to create an app that would combine powerful features with a sleek design. Requirements for the app included preloaded race track profiles, video logging, and visual telemetry analysis to provide insights for improved performance.

Mobile App Development Problem

Shinetech built an offshore development team with on-site project support to assist in product development. An experienced project leader in London, who also served as a business analyst, was assigned to work directly with Avant Garde while also managing the development teams.

As part of the process, Shinetech began visiting various race tracks with the client to understand user expectations and user experience better. Following Agile practice, each developer on Shinetech’s team was a project quality stakeholder and clearly understood overall system objectives and the project status.

Shinetech’s lead developers established the main app framework and architecture and developed the app modules after the information-gathering phase. The teams had weekly meetings with Avant Garde to show demos, collect feedback, and define the next sprint and task. The project leader ensured both the onshore and offshore teams clearly understood the goals and requirements for the app and were able to provide ideas and solutions through meaningful communication without language barriers.

Track Day Genius App Interface Screenshots

Mobile app Track Day Genius interface - UI
Mobile app Track Day Genius interface - G-force measuring
Mobile app Track Day Genius interface - map overlay
Mobile app Track Day Genius interface - circuit information

The Results

The Track Day ‘G’ mobile app was released in early April 2016. The app incorporated a telemetry algorithm that tracks and analyzes users’ race performance and calculates everything from speed and acceleration to G-force and slope. The app provides predictive lap timing reports, dynamic vehicle profiles, and a session data analysis summary, complete with graphs and satellite views.

Users can share and compare their results with others within the app and through social media platforms, including Facebook, Twitter, and YouTube.

This collaboration is just the beginning of a strong relationship between Shinetech and Avant Garde, who has expressed interest in working with the Shinetech team for the second development phase of this project.

Kofi Brenya Product Manager at Track Day Genius
“Shinetech was a true collaborator and central asset to the TDG team. I would front Shinetech on any project and trust that we will receive a thoughtful, direct, and successful solution in the end. With their personality and talent, I would recommend the team for engagements large and small.”

The Team Behind the Successful Mobile App

Yong Wei - Senior Mobile Developer at Shinetech

Senior Mobile Developer:  Yong Wei
Yong Wei is a major iOS asset to the TDG agile team. He is a self-motivator and hard-working member. Being a design-driven developer, he is also equally mindful of UX. He can build prototypes to quickly illustrate his proposed solutions, saving both time and money for the client.

Xiaoyue Huo - Mobile Project Lead at Shinetech

Project Lead:  Xiaoyue Huo
Xiaoyue was a true project lead for the TDG app. He took the lead on many aspects of TDG development and created mission-driven solutions. He often accompanied the stakeholders to Track Day events across the UK to fully understand user behavior and expectations.

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